Mindblown: a blog about philosophy.
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How to Conduct User Testing For Your App
User testing is often an afterthought, considered only after the design and development of an app. Our team at evaluating and validating your app from the outset and throughout the creation process. This allows us to iterate on what we learn and make sure your app appeals to users and meets their expectations before its launch. Without…
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Using TestFlight to Distribute Multiple Versions of an iOS App
Development doesn’t stop once a v1.0 app is live. Your newly launched app will need to have regular app updates to thrive. Whether it’s a new feature or a bug fix, it will be important to continue to develop and test these updates prior to shipping them to app stores. This can be challenging, however, as you…
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10 Steps to Raise Money for Your Mobile App Startup
While indie developers are still thriving in app stores today, there’s a growing number of teams or companies that are funded because they raised capital. From Sunrise to Yo, getting funding helps companies build features for their apps faster, have more budget for marketing, and generally provides a longer runway for them to test ideas and…
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7 Questions Startups Need to Answer Before Building an App
In the seven years Savvy Apps has been crafting award-winning apps, we’ve worked extensively with startups and early-stage ventures. Whether it was an entrepreneur who bootstrapped or a venture that raised a Series A investment, these kinds of customers typically have the same questions. We’ve taken the time to answer many of those questions, including…
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You Have an App Idea. What Next?
So you have an idea for a great app but don’t know how to make it a reality. This guide goes through the initial steps in bringing your app idea to fruition, including links to in-depth articles on forming a team, estimating costs, and raising funding for early stage ventures. Research Your Market Start by…
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How to Know When Your App Needs a Major Update
Many app updates focus on bug fixes, polish, tweaks, or maybe adding a smaller feature. Less frequently, a major update comes along, like an app moving from 1.0 to 2.0 or 7.0 to 8.0. For example, Instagram and Uber both saw major app updates in the past year that fundamentally altered their app experiences. Major app updates…
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Why Your App Needs a Landing Page
Marketing your app starts long before you try to launch it. From pre-launch marketing activities to the app’s arrival in app stores, successful app marketing is about continuing to build excitement. At the center of that marketing is your landing page or app-focused website. This site will evolve based on where your app is in its development…
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Getting Started with Auto-renewable Subscriptions in iOS
An auto-renewable subscription is an In-App Purchase for iOS that allows an app to provide content or features over a set amount of time. This In-App Purchase product type broadens and extends an app’s potential revenue by moving beyond the one-time or infrequent purchasing model of consumable and non-consumable In-App Purchases. Having implemented them for…
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Why It Makes Sense to Update Your App by Launch Day
App creators will get their chance to unveil updated versions of their apps for iOS 9 and watchOS today and Android 6.0 later this fall. Though the amount of effort needed to prepare your app for the latest OS releases varies, it’s almost always worth it. By updating your app for iOS 9, Android 6.0,…
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How to Kickstart Your Mobile App
When a mobile app is first conceptualized, it’s like a giant puzzle made up of a number of pieces of complicated, sometimes conflicting, information. At Savvy Apps, we start organizing these puzzle pieces in a meaningful way at the very beginning of the app creation process. This allows us to connect a number of complex,…
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